When you hear the word “e-mobility”, most people probably first think of batteries and charging. This was the particular challenge: to direct the focus of our target group specifically to the electric drive! The special plastic Ultrason from BASF not only increases the performance of electric motors, but also improves their reliability - all while reducing weight.

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Our service: 

Cross-media product campaign with key visual, claim, product brochure, product film and trade fair appearance